Available for remote roles · USA market

MANUEL
LEGUER

Senior Digital Marketing & SEO Strategist

20+ years driving measurable revenue growth for Fortune 500 companies, government institutions, and high-growth brands across the US and Latin America. Fully bilingual.

20+
Years exp.
6
Allstate agencies
300%
Avg traffic growth
Manuel Leguer
Open to work  ·  Remote  ·  Full-time
Manuel Leguer · San Diego
ALLSTATE
WELLS FARGO
CITY GOV. TIJUANA
SEC. SEGURIDAD PÚBLICA
CANNABIS · SF
FOLI MEDIA
HOTELS & RESTAURANTS
ALLSTATE
WELLS FARGO
CITY GOV. TIJUANA
SEC. SEGURIDAD PÚBLICA
CANNABIS · SF
FOLI MEDIA
HOTELS & RESTAURANTS
300%
Avg organic growth
Consistent result across US clients in insurance, cannabis, hospitality and e-commerce
40%
Lead increase · Allstate
6 agencies in Southern California — integrated SEO and email campaigns
250%
Traffic · FOLI Media
Top-3 Google rankings in competitive San Francisco cannabis and tech markets
20+
Years of experience
From local agencies in Tijuana to Fortune 500 companies in California
OPEN TO WORK · REMOTE · USA
Full-time · Bilingual EN/ES · Available now
SEO Manager Marketing Manager Growth Manager Head of Digital Remote Only
Data-driven results

Growth I generate.

Organic traffic trajectory
+0% in 12 months
Typical client result — consistent across industries
M1 M3 M6 M9 M12
Core expertise
Skill levels
Technical SEO98%
Digital Strategy95%
Analytics & CRO93%
Content Marketing92%
Google Ads / SEM88%
Web Dev & Design85%
Global footprint

A professional built everywhere.

Having lived and worked across three continents is not a travel story — it is proof of adaptability, cultural intelligence, and the kind of global mindset that makes remote collaboration effortless.

6countries lived
US
San Diego, California
United States — Home base
Home
MX
Baja California
México — Origin
Lived
GT
Guatemala City
Guatemala — Central America
Lived
TH
Bangkok
Thailand — Southeast Asia
Lived
LA
Vientiane
Laos — Southeast Asia
Lived
VN
Hanoi
Vietnam — Southeast Asia
Lived
Career

Work Experience

2022 — Present
MonkFlow
FOUNDER & SENIOR DIGITAL MARKETING STRATEGIST
Built MonkFlow — a digital marketing consultancy specializing in full-funnel revenue systems for businesses in Mexico and the United States.
Increased organic traffic by 300%+ for multiple clients through technical SEO, keyword strategy, and content systems
Built conversion-optimized websites achieving 100/100 SEO scores and sub-1.5s load times
Managed bilingual campaigns targeting US Hispanic market and LATAM audiences simultaneously
Implemented CRM and automation connecting traffic, conversion, and sales follow-up
SEOGrowth SystemsCRMGA4Strategy
2020 — 2022
FOLI Media
SENIOR SEO & DIGITAL MARKETING STRATEGIST
Led SEO, SEM, and content strategy for a San Francisco agency serving competitive US markets including cannabis, tech, and e-commerce brands.
Improved organic traffic by 250% through advanced technical SEO and content optimization
Achieved top-3 Google rankings in highly competitive niches
Managed conversion-focused redesigns reducing bounce rates by 30%
Technical SEOSEMCROCannabis Market
2017 — 2019
Allstate Insurance
SENIOR SEO & WEB MARKETING STRATEGIST
Directed digital marketing across 6 Allstate agencies in Southern California — managing SEO, web development, automation, and lead generation simultaneously.
Increased qualified lead generation by 40% through integrated SEO and email campaigns
Launched agency websites achieving top local search rankings in competitive insurance market
Partnered directly with 6 agency owners aligning digital strategy with growth targets
Local SEOLead GenAutomationMulti-location
2013 — 2016
City Gov. + SSP Tijuana
DIGITAL MARKETING DIRECTOR & COORDINATOR
Held two simultaneous senior government roles — Digital Marketing Director at the City Government of Tijuana and Coordinator at the Secretariat of Public Security — managing institutional digital strategy for a city of 2M+ citizens while leading cross-agency teams and high-profile political campaigns.
Led Tijuana's full digital transformation — social media, SEO, web development, and official communications coordinated directly with the Mayor's office
Managed branding, web, SEO and social campaigns at the Secretariat of Public Security aligned with national safety programs
Directed digital strategy for multiple political campaigns — managing candidate positioning, SEO, social presence, and voter engagement across channels
Led and coordinated cross-institutional teams across both government bodies simultaneously
GovernmentPolitical CampaignsTeam LeadershipSEODigital Strategy
2008 — 2011
Testa Marketing
SEO & DIGITAL MARKETING SPECIALIST
First professional role in digital marketing — managing SEO, web development, and multi-platform campaigns for 10+ clients across Tijuana and San Diego. The foundation of a 20-year career.
Managed SEO and CMS for 10+ simultaneous client accounts delivering higher rankings and organic growth
Designed and developed WordPress websites optimized for conversion and search performance
Executed cross-channel campaigns across SEO, SEM, and social media in the bilingual US/MX market
SEOWordPressWeb DesignSEMClient Management
Core competencies

Skills & Expertise

SEO & Search
Technical SEO Audits
Keyword Strategy
On-Page & Off-Page
Local SEO
Social SEO
Link Building
Marketing & Growth
Digital Strategy
Google Ads / SEM
Social Media Marketing
Content Marketing
Email Marketing
Conversion Rate Optimization
Analytics & Tools
Google Analytics 4
Search Console
Semrush & Ubersuggest
HubSpot CRM
Looker / Data Studio
A/B Testing
Technical & Design
HTML, CSS & JavaScript
WordPress & Web Dev
Brand Strategy
Canva & Adobe Suite
Bilingual EN / ES
Remote Leadership
Credentials

Licenses & Certifications

Google
Google Analytics 4 Certification
Issued Jan 2025
Google
Google Ads Search Certification
Issued Jan 2025
HubSpot Academy
Content Marketing Certification
Feb 2025 · Expires Feb 2027
Semrush
SEO Fundamentals Certification
Issued Feb 2025
Johns Hopkins University
HTML, CSS & JavaScript for Web Developers
Issued Apr 2024
Illinois State University
Digital Marketing Specialization
Issued May 2023
Academic background

Education

CETYS Universidad
BACHELOR'S DEGREE MARKETING MANAGEMENT
2009 — 2014
Focus on Digital Marketing, Branding, and Web Development. Marketing Club, Entrepreneurship Program, and Student Council.
University of California, Davis
SPECIALIZATION SEARCH ENGINE OPTIMIZATION
2020 · UC Davis Extension
Technical SEO, keyword research, on-page and off-page optimization, and analytics.
Let's talk
READY TO
HIRE GREAT?
Remote · US Market · Full-time · Available now